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98% of U.S. Consumers Subscribe to at Least One Streaming Service

Consumer subscription services have been exponentially growing in popularity over the last few years. This is in part due to the large number of people interested in the convenience of having products and services accessible from the comfort of their...

March 15, 2021

Ad Spend is Expected to Shift from Linear TV to Digital

With more and more people watching their favorite shows and movies through streaming and Connected TV services, many brands and advertisers are looking to the ever expanding digital streaming platform services to make that contact. In fact, 88% of marketing...

March 10, 2021

MNTN + Quora Digest

With the rise of Connected TV advertising, marketers need to learn a lot about the fastest growing ad channel—and quickly. That’s why we’ve compiled the top questions and answers from Quora, where experts address complex questions, into a digest for...

March 2, 2021

Why Investing in Connected TV Advertising is Your Best Bet Yet

If you weren’t able to tune into our webinar hosted by our friends at eMarketer, click here for the full webinar recording. We’ll be running a monthly series of webinars throughout the whole year, so sign up to our mailing...

February 25, 2021

Roku Racks up a $650MM Record Fourth Quarter

Want another reason to make a shift to Connected TV advertising? If you don’t act now, you may get left behind. Roku announced a record fourth quarter and outperformed Wall Street’s predictions, with a 58% increase in revenue and a...

February 23, 2021

Accelerated Shift to Digital, Hispanic Streaming Audiences, & More | Weekly Marketing News

There was a lot to cover in digital marketing news this week, from articles on the pandemic-accelerated shift to digital marketing, to new audience trends on streaming platforms. To make it easier for you to keep on top of the...

February 19, 2021