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Keep the Super, Lose the Bowl: How to Quickly Build High-Impact TV & Video Creative

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Summary

What This Session Is About

Keep the Super, Lose the Bowl: How to Quickly Build High-Impact TV & Video Creative

The average Super Bowl ad will cost $6.5 million in 2022, and (hopefully) deliver countless prestige and sales for high-spending advertisers. The one drawback? The impact is literally countless—meaning there’s no way to accurately tie performance back to the ads. Now imagine producing a Super Bowl quality ad without the extreme cost—and adding in precise audience targeting and measurement. What would that $6.5 million get you then?

Join the experts from Maximum Effort, MNTN, and QuickFrame as they explore how speed, distribution, and technology provide everything needed to deliver a super impact. They’ll cover how Maximum Effort’s “fastvertising” methodology, combined with quick multi-channel creative production and a self-serve ad platform, unlocks highly-engaging and culturally relevant ads that reach millions of viewers and deliver fully measurable results.

Keep the Super, Lose the Bowl: How to Quickly Build High-Impact TV & Video Creative

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