Marketing a PC or console game means running a wide mix at once: social, creators, streaming TV. What all of it is chasing happens inside the game, where a player installs, plays, and buys. Gamesight ties those in-game events back to the marketing that produced them.
Your MNTN campaigns report there too, so streaming earns credit for the players it brought in, a return on the spend behind it, and a line next to every other channel you buy.
Gamesight is a measurement and attribution platform built specifically for PC and console game companies and their agencies. Publishers use it across a title's life, from playtests before launch, to creator campaigns and measurement at launch, to growth marketing once the game is live.
Say a player sees your ad on TV, then downloads your game later, on a different device. Gamesight matches that install, and the sessions and purchases that follow, back to the MNTN impression that reached them. Connecting your MNTN account brings your campaign spend across, so those results are measured against what you actually paid.