Why MNTN x Triple Whale

MNTN’s partnership with Triple Whale brings Performance TV data into the ecommerce dashboards you already use. By connecting your MNTN account to Triple Whale, CTV campaign data is imported directly into your Triple Whale environment alongside your other connected platforms.

Say Hello to Triple Whale

Overview

Triple Whale is an ecommerce analytics platform built for direct-to-consumer (DTC) brands. Through MNTN’s partnership, CTV campaign data from MNTN can be connected and delivered into Triple Whale, allowing merchants to include Performance TV within their existing reporting setup.

How it works:

1. An advertiser launches a Performance TV campaign through MNTN.
2. MNTN captures campaign-level CTV data.
3. In Triple Whale, the advertiser connects their MNTN account by entering their MNTN API key.
4. Once connected, MNTN campaign data begins importing into Triple Whale dashboards alongside other connected data sources.

Features

• CTV + Ecommerce in One Place. View MNTN Performance TV campaign data inside your Triple Whale dashboards alongside your other connected platforms.
• Simple Connection. Connect your MNTN account in Triple Whale using your API key to begin syncing campaign data.
• Built for DTC Brands. Designed to fit seamlessly into the e-commerce reporting environments used by direct-to-consumer teams.

A few things to know:

• This integration is Reporting only
• Triple Whale doesn’t have cross-device attribution
• They use alternative attribution methods
• Learn more in MNTN Help Center