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MNTN Performance TV

Looking for a Connected TV & OTT Ad Platform? Here’s Why Advertisers Choose MNTN Over Hulu & Others We’re not like other Connected TV ad platforms—all we care about is driving measurable outcomes that matter

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Performance TV Report
Performance TV Report

The best of the best in advertising use Performance TV

What is Performance TV? How is Performance TV Different?

Direct-response Connected TV advertising It's the only Connected TV ad platform optimized for direct-response.

We’ve built a Connected TV ad platform that combines premium inventory, intelligent automation, and precise measurement to deliver results that matter to your business. Visits and conversions—two things you would never think about when launching TV advertising. But that’s all we think about, and here’s why you should too.

TV with ads and Performance TV report

Access to Hulu & Other World-Class Networks Direct-Response Advertising

Get your ads seen on Discovery+, ESPN, and 150+ other top-tier streaming networks. Performance TV doesn’t only offer reach or awareness—you can tie direct outcomes like visits, conversions, and more to your campaigns.

Premium Programmatic Inventory

Maximize your ROI by tapping into our preferential pricing that you won’t find anywhere else.

Goals That Turn Reach Into Results Optimized for Performance

Tie success to goals that impact your bottom line like return on ad spend, cost per visit, and more. Your ads run on top-tier streaming networks that are verified to drive strong campaign performance—ensuring every impression is well served.

Intelligent Automation Cross-Device & Google Analytics

Replace manual campaign management with AI-driven optimization, testing, and more. Track touchpoints across all household devices, right alongside the rest of your performance ad channels in Google Analytics.

Measurable Success

Track the metrics that matter most to your goal both in the platform and Google Analytics.

4.36X

Average ROAS

1.87%

Average Site Visit Rate

$0.03

Average Cost per Completed View

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Woman with dog, watching TV

How Can I Target
My Audience?

With absolute precision. The same way you do on any other programmatic performance channel.

Reach the viewers that will help make your campaign a success with a variety of strategies, data sources, and segmentation. There’s nothing new to learn. We’ve taken the targeting capabilities you already know and brought them to television.

Tens of Thousands of New Audiences

Tap into the fully integrated Oracle Data Cloud to reach new audiences based on interests, geography, demographics and more.

Retarget Website Visitors

Target high-intent shoppers by building audiences based on the actions visitors take while visiting your site.

Target Your Email Lists

Just upload emails from your CRM to break out of the inbox and bring your email marketing strategy to television.

Reach Your Audience
Watching TV with MNTN ad

How Does Media Buying Work? What is the "Secret Sauce"?

Better than anywhere else. Glad you asked — we call it Living Room Quality.

Performance TV uses real-time data to secure the best Connected TV ad placements and pricing for your campaign. We serve ads exclusively on TV screens and across a list of hand-picked, top-tier streaming networks. Why? Because it delivers better results.

Automated Media Buying Performance-Focused PMP

Ad spend and bidding are automatically optimized thousands of times per day to ensure you hit your goal. Tap into the 100+ direct deals we’ve brokered with top streaming networks including Hulu, NBC Sports, CNN and more—all proven to drive better ROI.

No Manual Bidding TV Ads, Where They Belong

Performance TV constantly evaluates data to ensure the right price is paid all day, every day. Ads are shown on the biggest screen in the house to capture the full effect of TV advertising’s brand lift and recall.

Living Room Quality Automated Media Buying

Media is purchased exclusively on top-tier streaming networks, providing brand safety and prestige. Ad spend and bidding are automatically optimized thousands of times per day to ensure you hit your goal.

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How Do I Measure
Performance?

Any way you want.

Track countless metrics in Performance TV’s customizable reporting suite, and alongside the rest of your digital campaigns in Google Analytics.

Cross-Device Measurement

Measure the full customer journey—from when they see your ad on TV, to when they visit your website and make a purchase.

Full Google Analytics Integration

See how your Connected TV campaign performance compares to the rest of your digital strategy. See how your Connected TV campaign performance compares to the rest of your digital strategy.

Display it Your Way

Our custom reporting suite lets you pick your metrics, display them your way, and export them in a presentation-ready format.

Measure Your Success

Ready to Get Started?

If you’re reading this, then you’re ready to take the next step. Redefine what you can do with Connected TV advertising and schedule a demo to speak to an expert. If you’re reading this, then you’re ready to take the next step. Redefine what you can do with Connected TV advertising and schedule a demo to speak to an expert.

    Areas of Interest (Check all that apply)

    We recommend a starting budget of over $10,000 to generate optimal campaign performance.

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