Meet Seymour Roas

He believes TV should be bought, targeted, and measured like paid search and social. And you should too.

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Seymour Roas

Chief Performance Officer, MNTN

  • 👩‍❤️‍👨 Parents: Anita Roas and E. Normous Roas
  • 📊 Hobbies: Optimization, performance, optimizing performance
  • 🚀 Life Mission: Boosting ad performance
  • 🖥️ Favorite Quote: "A stranger is just a friend I haven't added on LinkedIn yet"
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Top Skills

performance marketing 🔑 advertising commercials 📺
Seymour Roas

Top Skills

performance marketing 🔑 advertising commercials 📺

What Makes Seymour Tick?

We asked the expert himself for his philosophy on pioneering performance for The Hardest Working Software in Television™.

🌎

I believe in a better world for advertisers, a world without manual optimization and media buying.


That’s why MNTN automatically optimizes campaigns over 651,000 times a day to deliver on your performance goals.

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👁️

Every great performance deserves an audience. And by that I mean you need people to watch your ads, in case I wasn't clear.


With MNTN you can tap into over 85,000 third party audiences, customizable retargeting segments, and your own CRM lists.

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🪄

What do magic and performance have in common? You need to see it to believe it. Also, they’re both really cool.


If you’re generating performance, you’ll want to measure it. That’s why MNTN’s Verified Visits™ maps the full customer journey.

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🚗

When I was a kid, I optimized my pinewood derby car to be so fast that it flew off the track and cracked a van’s windshield.


There’s no parallel to MNTN with this one, but Seymour felt like it was helpful background. Connect on LinkedIn for more like this.

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See What Seymour's Network is Saying

Ryan Reynolds

Ryan Reynolds

Chief Creative Officer, MNTN

2 days •

...

The Chief Performance Officer of MNTN works smarter not harder…but also curiously fast.

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Mark Douglas

Mark Douglas

President and CEO, MNTN

5 days •

...

I love Seymour. He is the only person I know that talks about performance more than I do. I’m genuinely impressed.

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📽️ Seymour Roas

See It All In Action

Put Seymour’s philosophy to work and let MNTN’s tech start generating results worth bragging about.

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engineering 🧠

Now hear from someone doing the real work one of the engineers who built MNTN’s auto optimization tech.

MNTN Automated Optimization (1:24)

Start Seeing More

The only thing Seymour loves more than boosting performance is showing you how to get it.

See MNTN's intuitive self-serve software in action and start getting the industry's best effort-to-impact ratio today.

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