MNTN Performance TV
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Report into a customizable dashboard and Google Analytics

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Tap into a consistent stream of performance-driven TV creatives

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Launch your campaign in just a few clicks

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Empowering nimble measurement and fresh audiences

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Proprietary attribution tailor-made for Connected TV

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Match your commercials with the audiences most likely to take action.
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Case Studies
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National Dental Startup Uses MNTN Matched To Lower Acquisition Costs by 60%
A national startup is disrupting the dental industry by offering its customers state-of-the-art studios, transparent pricing, and a versatile app that makes it easy for patients to keep up with their self care. As an emerging player in dental hospitality with venture-backed growth goals, the startup’s marketers needed to answer a familiar question: how can we identify and discover consumers who will actually take action after watching our TV commercials? Given their growth goals, the team knew they couldn’t afford to waste any impressions, and traditional TV audience targeting simply wasn’t cutting it. That’s why the brand turned to MNTN Matched. Our proprietary technology allowed them to focus their entire investment on their ideal audience and match directly with the consumers who were most likely to love and explore their innovative new approach to dental care. With MNTN Matched, the brand increased their site traffic by 9x and cut their cost per acquisition by 60%.
CandleScience Burns Bright During Q4, Beating Their ROAS Goal by 918% With MNTN
CandleScience helps motivated creatives, DIYers, and entrepreneurs make candles, soaps, and scented creations. Their business has grown exponentially since opening in 2004. Ready to take their results to the next level, CandleScience was looking to add a new, highly efficient performance channel to their marketing mix. Due to its ability to reach niche audiences and its high level of measurability, Connected TV (CTV) proved to be the perfect fit for their needs. With a vital time for business coming up — Q4 and the winter holidays — they turned to MNTN Performance TV to increase new business through the end of 2023 and beyond.
Cosabella Cut Wasted Impressions and Doubled Their ROAS With MNTN Matched
Founded in 1983, Cosabella is a lingerie brand focused on empowering women to feel confident and comfortable in their own skin. Building upon over 40 years of success, their marketers faced a common challenge — how could they elevate the growth of a brand that’s already making a huge impact and generating considerable revenue? To accomplish this, the team realized they couldn’t afford any wasted impressions, and traditional TV audience targeting was too broad to drive their business to new heights. That’s why Cosabella turned to MNTN Matched. Our proprietary technology gave them the ability to go beyond traditional targeting and match directly with the consumers who were most likely to love their brand and take action after watching their commercials. The result? A significant boost in site traffic and over 2x higher return on ad spend (ROAS).

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White Papers
Research & analysis

Your Performance TV Guide to Holiday 2024
Despite worries of economic uncertainty, strong retail sales and a growing appetite for streaming have set the stage for a competitive and tech-driven 2024 holiday season. So while consumers may be more budget-conscious, Connected TV is emerging as a brand safe channel for reaching engaged audiences with targeted advertising. Here’s how to do it.
Your Performance TV Guide to Back-to-School 2024
Class is back in session — are you ready to be schooled? Now that you’re fresh and ready to go after a leisurely summer break, it’s time to embark on a new academic year. But it’s also a fresh start for brands and advertisers — call it a trial-run for Q4, if you will. Dive […]
The Retailer’s Ultimate Guide to CTV Performance Measurement
As a retail marketer, you know that consumers spend big money both online and in-store. And while it’s great they’re buying in both places, it can be challenging to track the total effectiveness of your marketing campaigns. Luckily, measurement technology gets better every year, and not only is it now possible to tie ad performance […]

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Webinars & Events
See what we're up to next

Upcoming
Future-Proofing 2025: Today’s CTV Data for Tomorrow’s Strategy
September 17, 2024
1:00 pm ET / 10:00 am PT
On-Demand
Dot Your “I”s and Cross Your CTVs: Best Practices for a Data-Driven CTV Strategy
Presented by:
On-Demand
Ring in the New Year With High-Intent Audiences on CTV
Presented by:
On-Demand
Ad Tech Stocking Stuffers: CTV Audience Tools in Q4 (and Beyond)
Presented by:

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Press & Announcements
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News

MNTN CEO Talks MNTN Matched and Evolution of TV Advertising
1 Min Read

News

MNTN CEO Mark Douglas Discusses the Launch of New AI-Powered Audience Tech
1 Min Read

News

MNTN Resurfaces The First-Ever TV Ad, From 1941, To Launch ‘MNTN Matched’ Platform
1 Min Read

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Blog
Best practices, insights, and more.

Advertising

First-Touch Attribution Model: What Is It & How Does It Work?
by The MNTN Team
Connected TV

10 Best OTT Platforms and Streaming Services in 2024
by The MNTN Team
Advertising

Customer Data Platform (CDP): What Is It & How Does It Work?
by The MNTN Team

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MNTN Research
MNTN Research

Advertiser Trends
Insight into the statistics and trends shaping streaming television advertising

Consumer Insights
Analysis of viewership and adoption of streaming television

Ad Creative Analysis
Data-driven insights on Connected TV and video advertising formats

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How Enterprise Marketers Use MNTN

How Enterprise Marketers Use MNTN

Here’s how successful enterprise brands are using MNTN Performance TV

How Enterprise Marketers Use MNTN

Here’s how successful enterprise brands are using MNTN Performance TV

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How Enterprise Marketers Use MNTN

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