It’s Beginning to Look a Lot Like Normal: How Retailers Are Navigating a Post-COVID Holiday

Soon the lights will be up and Mariah Carey will be on an endless loop. It’s the most wonderful time of the year—especially for retailers, who will be having their first post-COVID holiday season. But despite the return to normalcy, there are still a lot of questions in the air. How have consumer trends changed? Will customers finally be returning to brick-and-mortar stores? And what does all this mean for 2023 and beyond? To find out, MNTN and Worldwide Business Research polled leading retailers on their insights and strategies—and in the spirit of the season, we’re sharing our findings.

Join Kristen Navarro, Director of Customer Success at MNTN, as she reveals key insights from the study and discusses how the retail marketing world has changed—forever and for the better. Navarro will provide strategies to navigate changing consumer behaviors, give a glimpse of what 2023 holds for retailers, and show how CTV produces holiday-size returns all year long.

 Key takeaways

• Learn how retailers are navigating their first post-COVID holiday season and meeting consumers’ changing expectations
• Get data-driven insights on how retailers are leveraging CTV to create powerful, better-performing advertising campaigns
• Discover what retailers can expect in 2023—and get exclusive CTV strategies to maximize the opportunity