MNTN Announces Creative Integration With QuickFrame AI to Help Brands Go Live Faster

Product News, Tech

For many advertisers launching their first or any TV advertising campaign, the biggest challenge isn’t targeting, measurement, or budget.

It’s creative.

Historically, not having a TV-ready commercial has slowed launches, increased costs, and, in many cases, stopped campaigns before they ever made it to air. That bottleneck is now gone.

Today, we’re excited to announce an integration between MNTN Performance TV and QuickFrame AI that automatically gives new advertisers three free AI-generated TV ads that they can use to kick off their first campaign. No production timelines. No asset handoffs. No delays.

That means advertisers can start driving performance on TV immediately.

Solving the #1 Blocker to Performance TV

Many marketers don’t start their Performance TV journey with a finished commercial in hand. Traditional TV production is expensive, time-consuming, and often intimidating, especially for brands new to the channel.

MNTN removes that friction by building free creative directly into the onboarding experience. Instead of asking advertisers to source or produce ads before they launch, MNTN proactively delivers high-quality commercials on day one.

The result: faster launches, faster learning, and faster momentum — for free.

How It Works

Behind the scenes, MNTN automatically generates these commercials using QuickFrame AI, but advertisers don’t need to know (or care) about the mechanics to benefit from the outcome.

But just in case you’re curious, here’s what happens:

MNTN scans the advertiser’s website to understand their brand, product, and messaging. From there, it selects the QuickFrame AI styles that best match the brand’s voice and visual identity, then generates multiple versions with different tones, structures, and lengths.

That way, advertisers get three high-quality options that keep campaign setup moving — not stuck in creative limbo.

Each commercial is:

• Aligned with the advertiser’s brand
• Properly formatted for the TV screen
• Ready to preview, select, and launch immediately

Make It Your Own — For Free

Pre-generated creative shouldn’t mean one-size-fits-all.

In addition to the three auto-generated commercials, advertisers can create new custom commercials for free, without providing any assets. Inside the MNTN platform, they simply select a style, and QuickFrame AI guides the rest — from structure to characters to final cut.

This isn’t generic, low quality output (we wouldn’t do that to you). QuickFrame AI is built on industry-leading creative technology, including integrations with Veo 3.1, ElevenLabs, Stable Audio 2.5, and more, to deliver commercials that actually look and sound like quality commercials, not placeholders.

The result is creative that’s actually worth running, and testing.

What This Means for Advertisers

• Faster Launches: New advertisers no longer have to pause campaign setup to solve for creative. With TV-ready commercials automatically generated in their account, brands can go live in minutes, not weeks.
  
• Lower Costs: By including high-quality commercials at no cost, MNTN removes one of the biggest financial and operational hurdles to launching on Connected TV — freeing advertisers to invest more in media.
  
• Stronger Performance: Launching with quality creative from day one lets advertisers test, learn, and optimize sooner, which means better performance across the campaign lifecycle.

Performance TV, With Built-In Creative

This is what Performance TV should look like: speed without compromise, quality without complexity, and creative that’s ready when you are.

With MNTN, advertisers don’t need a commercial to start advertising on TV. They get one automatically.