MNTN’s Ryan Reynolds and Mark Douglas Share the Keys to Killer Marketing
This is a snippet of an article featured on Ad Age. Ryan Reynolds has always loved commercials. They’re a quick, impactful form of storytelling. And...
Read More Your Performance TV Guide to Summer
When you think of the summer season, we’re guessing you picture sandy beaches, warm weather, and exciting vacations. But while summer may be a time...
Read More Ryan Reynolds-Backed Firm MNTN Teams With David Lynch To Do a Super Bowl Commercial
A small business can’t usually afford a television commercial, much less a Super Bowl ad that costs $7 million for 30 seconds. But Ryan Reynolds...
Read More MNTN CEO on the Winners and Losers of the Super Bowl Ads
MNTN CEO Mark Douglas and CNBC’s Julia Boorstin joined CNBC’s ‘The Exchange’ to discuss common themes in Super Bowl 58 ads and what made certain...
Read More MNTN CEO Weighs In on New Sports Streaming Partnership
On Tuesday afternoon, the media world was shaken by a massive joint venture. ESPN, Warner Bros. Discovery and Fox announced that they would be teaming up...
Read More MNTN CEO Mark Douglas on Netflix-WWE Deal
Mark Douglas, MNTN CEO, joins ‘The Exchange’ to discuss Netflix’s deal with WWE, 2024 advertising trends, and more.
Read More How To Set Up A Successful A/B Test for Connected TV
A/B testing is a strategy in which marketers compare two or more variations of a specific component of their campaign. When done intentionally, A/B testing...
Read More MNTN Selected for Ad Age Best Places To Work 2024
AUSTIN, Texas–(BUSINESS WIRE)–MNTN, the Hardest Working Software in Television™ and trailblazer in streaming TV advertising, today announced that it has been named one of the Ad...
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