New From MNTN: Optimize Your TV Creative With AI Insights
Frankie Karrer | 2 Min Read
Performance marketers know that great creative isn’t just a nice-to-have — it’s a performance multiplier. In fact, according to Nielsen, 47% of campaign success comes down to creative quality. But perfecting ad creative has always meant long feedback loops, costly revisions, and a lot of educated guessing.
Not anymore.
MNTN’s new Creative Recommendations feature puts AI to work evaluating your uploaded TV commercials and highlighting smart, actionable improvements based on proven best practices. The result? Faster optimizations, fewer delays, and stronger results — without needing a crash course in post-production.
Once your creative is uploaded, MNTN automatically scans for performance-boosting opportunities: better openings, clearer branding, stronger calls to action — the kinds of details that drive measurable lift. And the best part? The recommendations live right in your creative preview. You stay in control: apply suggestions instantly or launch your ad as-is.
Performance marketers who’ve followed these recommendations have seen:
- 41% lower average cost per visit
- 112.6% higher average conversion rate
- 48% higher average visit rate
For busy teams juggling media planning, creative strategy, and campaign reporting, this upgrade simplifies decision-making and accelerates outcomes. Think of it as a built-in creative strategist, tuned for results and ready on demand.
With MNTN’s Creative Recommendations, your next high-performing TV ad is just an upload away.