On a mission to revolutionize the entertainment industry by challenging conventional storytelling, this subscription service gives people the chance to solve a murder mystery using high-quality, hand crafted clues that are shipped right to their front door. They turned to Performance TV to help them drive conversions and increase revenue by reaching new users.
Subscription Box Brand Drives 5X ROAS and $0.84 Cost Per Visit with MNTN Performance TV
↓
5.9X
ROAS
$0.84
Cost Per Visit
3.31%
Site Visit Rate
$74.18
Average Order Value
Objective
Increase Conversions & Drive Revenue
This leading subscription box was seeing steady performance across their marketing efforts, but knew they could do more to drive new site traffic and grow their subscription business. They had previously run ads on linear TV, but realized they needed a solution that would let them target audiences that would be likely to convert, while easily and transparently track their ad performance metrics—something that traditional TV advertising couldn’t offer.
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