Part Two: Inside MNTN’s Bidding Architecture
In our last installment, we shared how MNTN’s bidding system helps you maximize performance on Connected TV (CTV) by blending automation with premium inventory. Now,...
6 Min Read
Read MoreUnleashing Performance: How MNTN’s Bidding System Delivers Superior Results
At MNTN, our mission is simple: help you achieve your marketing goals through the power of Connected TV (CTV). We call it Performance TV™ (PTV)....
8 Min Read
Read MoreHow MNTN Measures Performance Without Clicks: A Deep Dive Into the Verified Visits Model
Connected TV has redefined performance marketing. The living room screen drives measurable business outcomes, yet its interface doesn’t allow users to click through to a landing...
11 Min Read
Read MoreShow Up In Cultural Moments with QuickFrame AI’s New Seasonal Effects
March has a way of commanding attention. Bracket predictions take over office Slack channels. Bars flood with green beer. For a few weeks, the country...
3 Min Read
Read MoreMNTN Hires TikTok and NBCUniversal Veterans To Chase the SMB Market
The following contains snippets of an article featured on Adweek. The connected TV platform MNTN has hired two senior executives to accelerate its push into...
Read More MNTN Expands Executive Team to Support Growth of Performance TV
New York, NY, March 10, 2026 – MNTN (NYSE: MNTN), the technology platform that brings performance marketing to Connected TV, today announced two key additions...
Read More Red Lobster CEO Joins Ryan Reynolds To Talk Up MNTN’s TV Ad Platform
Damola Adamolekun is surely wary of endless shrimp these days, yet plate after plate keeps arriving in the Red Lobster CEO’s amusing new spot with...
Read More MNTN’s Anna McMurphy Named an ADWEEK 2026 Architect of Culture
Anna McMurphy, Chief People Officer at MNTN, has been recognized as one of ADWEEK’s 2026 Architects of Culture — an inaugural award honoring senior leaders...
Read More How AI Is Reshaping TV Advertising, With MNTN’s Mark Douglas
AI is becoming a more prominent tool used in TV advertising. On the creative front, brands are increasingly making entirely AI-generated TV ads, even ones...
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