Mother’s Day is a key moment for consumers looking to show appreciation for the moms and mother figures in their lives, and they’re willing to spend big to do it. With the right Connected TV strategy, you can reach high-intent shoppers when they’re actively searching for the perfect gift — all while your ads run alongside top-tier programming on major networks like Peacock, HBO Max, and Paramount+. This guide breaks down the top audiences and targeting strategies to help you make the most of Mother’s Day with Performance TV.
DownloadExplore our latest guidelines to help you team and your business.