Your Performance TV Guide to Summer
Ah, summer. A word that conjures up feelings of sun, sand, good moods all around and vacations. While you might think it’s a time where things ‘slow’ down for businesses, it’s really ‘go’ time—if you know how to make the most of it. Our comprehensive guide to a sizzling summer starts here, where we’ll cover everything from audience targeting, campaign set up and reporting, and creative best practices on Connected TV.