QuickFrame AI Launches Subjects to Simplify Creative Consistency

Product News, Tech

We’ve all seen AI video creative that just looks a little off. The location subtly changes from scene to scene. A character suddenly has a blue shirt when it was teal just a moment ago. A product has a logo that seems to be… melting? These little quirks in continuity can add up fast, breaking immersion and signaling to the audience that, yep, this video was made with AI.

In traditional video production, it’s the Script Supervisors job to catch continuity errors like that in real time. But with AI-generated video, that responsibility falls on you. Luckily, you’ve got us in your corner.

We’re proud to introduce a new feature in QuickFrame AI that gives marketers the power of a continuity department, right at their fingertips: Subjects.

With Subjects, you can:

• Create consistent products, characters, and locations using text prompts, visual references, or URLs that seamlessly integrate into every AI video you make
  
• Direct like you’re working with a human cast and crew, controlling product placement, character movement, scene tone, and shot style
  
• Keep everything organized in a central, reusable library

Subjects unlock something powerful for marketing teams: creative that’s faster, more intentional, and more on-brand. Instead of reinventing your product, cast, and setting for every campaign, the world you create can stay consistent (and accurate) across each video ad you produce. Now, you have complete creative control to ensure your product appears exactly as it should, so you’re not choosing between AI speed and product accuracy. That means no guesswork, no “why does our lead suddenly have a different face?” moments. Just complete creative control at AI scale.

Here’s How It Works

If you’d like your ad to take place in a specific setting, with a defined cast of characters and featured products that remains consistent across scenes, simply describe it in a prompt, upload a visual reference, or share a product URL. QuickFrame AI will take those inputs and generate your Subject, a living asset you can drop directly into your video ads. From there, you have the ability to control things like how your products appear on screen, how your characters perform, and what your settings look like. This translates into:

• More Creative Control: Direct every detail, from casting and performance to style, motion, and product consistency.

• More Brand Consistency: Keep your products, characters, and locations unified across every video.

• More Production Efficiency: Create faster, reuse assets, and scale your brand storytelling with ease.

Every Subject you generate is stored in one centralized library for use across projects, complete with profiles and metadata that help the AI holistically understand your creative intent.

In other words: you’re not just generating assets. You’re becoming an all-in-one continuity department, keeping every character, product, and location on script, and on brand, without needing a shred of video production experience.

Your Director’s Chair is Waiting

Subjects bring a new level of intention to AI video generation, giving marketers the consistency and control they’ve been waiting for. Whether you’re building a recurring cast of characters or keeping every product shot perfectly on-brand, it’s a smarter, more streamlined way to create at scale.

In short: fewer surprises, more freedom, and creative consistency, from scene to scene, and campaign to campaign. Jump into QuickFrame AI to try out Subjects today.