Connected TV Performance Marketing Platform

DonorsChoose and M+R Outperform ROAS Goal by 12x With MNTN Performance TV

DonorsChoose is a nonprofit organization (NPO) that helps public school teachers across the country crowdsource much-needed school supplies for their students, with a focus on historically underfunded schools. While DonorsChoose successfully drives donations throughout the year, they’ve found that Q4 / the winter holidays is a peak time for giving. To ramp up performance prior to this particularly busy season, they wanted to test a fresh advertising channel that would allow them to reach new audiences, ultimately driving more donations. In partnership with their agency M+R, DonorsChoose looked for an advertising solution that was flexible and would give them the ability to integrate reporting with third party platforms, while producing meaningful performance. M+R had successfully launched Connected TV (CTV) campaigns for other clients and thought it could be a great option for DonorsChoose, as well, but the channel alone wasn’t enough. To meet DonorsChoose’s unique needs and ensure the best results possible, M+R turned to MNTN Performance TV.

Get on the Airwaves with MNTN & American Express

MNTN is teaming up with American Express to make TV advertising accessible and affordable for eligible businesses of all sizes. As part of AmEx's Business Savings Suite offer, we're offering eligible brands exclusive savings on a powerful business service — Connected TV advertising. Take your brand to the next level today. Terms apply.

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Democratizing TV Advertising, and Proud of it.

“MNTN is this dark horse thing I’ve been a part of that I’m more proud of than almost anything I’ve done.”

That’s high praise considering what else he’s been up to. Hear MNTN’s Chief Creative Officer Ryan Reynolds’ thoughts from the Fast Company Innovation Festival on why he’s proud of the work MNTN is doing, and why 90% of our customers are first-time TV advertisers.

See for Yourself

The Hottest Demo Ever

Ryan Reynolds and Steve-O team up for MNTN’s hottest demo yet, showing it’s never been easier for any brand to launch a TV campaign across top streaming networks.

Watch Steve-O burn through a demo of MNTN’s Performance TV software as he uploads his own TV spot for Steve-O’s Hot Sauce For Your Butthole— all while eating a Carolina Reaper.

Watch the Video

Peak Praise for MNTN

We’re gonna need a bigger trophy case.