The Latest MNTN Webinars & Events.

After all these years, B2B is finally coming to TV. Connected TV has made television a viable—and unignorable—ad channel for B2B marketers. It combines the precision targeting and measurability of digital, with the impact of television advertising. But with a new channel comes new challenges, so what do B2B marketers need to succeed on CTV? Join Hooman Javidan-Nejad, Director of...

Presented by:

• B2B
• Performance Marketing
• Targeting & Measurement

Streaming television is rapidly becoming the video platform of choice for many viewers. But what kind of consumer habits can CTV targeting uncover? And why should retail advertisers double down on CTV’s agility in 2022? Join Jeff Teng, VP of Business Development at MNTN as he explains why advertisers should be incorporating CTV into their marketing strategies.

Presented by:

• Creative
• Retailers
• Targeting & Measurement

Video creative is by far the most engaging ad format. Whether it’s on social or Connected TV, these audio- and visual-rich ads excel at driving consumer action. That is, until the audience sees the same ad over, and over, and over again. Video ad fatigue is real—so how can you ensure your video creative stays fresh and generates results? Join...

Presented by:

• Brand Marketing
• Creative
• Performance Marketing
• Targeting & Measurement

Paid search captures existing demand better than anything else out there. But generating demand? Not so much. That’s a job suited for Connected TV, which is a top-tier demand-gen channel that offers precision audience targeting and accurate campaign measurement. But CTV is completely different from paid search—right? Surprisingly, it’s not (seriously).   Join MNTN’s Hooman Javidan-Nejad, director of performance marketing ...

Presented by:

• B2B
• Performance Marketing

Generating demand is an evergreen challenge for B2B brands. Thankfully with the rise of Connected TV, it just got a whole lot easier. Marketers now have a memorable, visually-driven ad channel to create measurable demand. MNTN VP of Marketing, Ali Haeri, and Hooman Javidan-Nejad, Director of Performance Marketing, have led multiple B2B-focused CTV campaigns for MNTN’s own brand. Their experience...

Presented by:

• B2B
• Performance Marketing

There has never been a TV opportunity like that of the connected TV moment. And yet, speed to market and control are new and pressing challenges for the CTV advertiser. In this session, Ali Haeri, Vice President of Marketing at MNTN, dives into the concept of self sufficiency and why it’s top of mind for CTV marketers in 2022.

Presented by:

• Brand Marketing
• Performance Marketing
• Targeting & Measurement

B2B marketers have been stuck with the same ad channels for awhile now. Their digital ad efforts have been limited to the likes of paid search and LinkedIn. And while those channels may be effective, they carry some limitations that keep B2B marketing strategies from evolving.   Thankfully, B2B marketers now have a chance to take their strategy beyond the...

Presented by:

• B2B
• Performance Marketing
• Targeting & Measurement

It is a time of convergence and new opportunities. Advertisers have never had the ability to test their TV content as nimbly as they now are able with connected TV. Brand and performance marketing teams have never had the opportunity to collaborate and combine expertise in actionable ways as they now can with CTV. In this conversation, Chris Innes, Chief...

Presented by:

• Performance Marketing
• Targeting & Measurement