ATTN

ATTN Brings Bones Coffee To Life and Increases Revenue by 42% With MNTN Performance TV

ATTN is a full-funnel, creative-led growth and performance agency based in San Diego. Their unique approach to digital marketing balances fueling clients’ brand growth and building brand loyalty with a focus on performance KPIs. They achieve this by bridging creative and digital strategy and tactical execution.

Our partnership with MNTN has brought in a new layer of reach to help us scale new customer awareness and acquisition. Their machine learning allows for rapid audience and placement testing while sticking the landing on our client's core KPIs. The multiple successes we have delivered leveraging MNTN's platform has made it our go-to CTV and programmatic vendor.

Justin Buckley
Co-founder and Partner, ATTN


42%

Increase in Gross Revenue Quarter-Over-Quarter

28%

Increase in Total Conversions Quarter-Over-Quarter

10%

Increase in ROAS

36%

Increase in Paid Search ROAS

16%

Increase in CTV Spend Period-Over-Period

Objective

Expand year-over-year growth while delivering on Bones Coffee's core revenue and profitability goals.

ATTN is the agency of record for Bones Coffee, a Florida-based gourmet coffee company known for their small batch production. Before ATTN took over the account, Bones Coffee’s growth had stalled due to an overinvestment in retargeting efforts, so ATTN devised a marketing strategy that would revitalize that growth.


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